JEJU-DO < invest Korea

According to Yonhap News,

On March 25, the Jeju Tourism Organization (JTO) announced that it is conducting the 'My First Overseas Trip, Jeju' campaign targeting individual Chinese travelers in the Shenyang region.

This campaign aims to highlight Jeju as an attractive, easy, and safe destination for Chinese MZ generation travelers.

The JTO is collaborating with the Korea Tourism Organization's ongoing 'Show Me Your Korea' campaign and held an offline pop-up event in Shenyang on March 22-25, with the theme of 'Spring Flowers.'

At the event, the JTO set up a travel product sales booth and directly sold 83 travel packages.

Additionally, the organization plans to run outdoor advertisements at subway stations in the Shenyang area until April 14th and will work with 'HanYou Wang,' a popular Chinese online travel agency, to promote Jeju's image through December, aiming to attract more Chinese tourists.

dragon.me@yna.co.kr

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Source: Yonhap News (March 25, 2025)