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(Busan=Yonhap News) A special exhibition on Busan's medical tourism industry is set to take place from July 7 to 9 at the One Utama Shopping Mall in Kuala Lumpur, Malaysia.
The event is intended to revitalize Busan's medical tourism industry by attracting patients from Southeast Asia, and help local beauty industry businesses make inroads into global markets.
A total of 33 companies based in Busan, including hospitals, medical equipment makers, cosmetics companies, hotels, duty free shops ad travel agencies, will participate in the exhibition at 44 booths.
Various programs will also be made available at the venue, such as an area to experience Korean beauty trends and cosmetics, as well as a raffle and cultural events.
During the exhibition, a export consulting session will take place connecting Korean companies with Southeast Asian buyers at the adjacent One World Hotel.
joseph@yna.co.kr
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Source: Yonhap News (Jul. 6, 2017)