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According to Yonhap News,
(SEOUL=Yonhap News) Due to the prolonged COVID-19 pandemic, the 9th GTI International Trade & Investment EXPO is to be held online this year.
Gangwon-do said on August 4 that the 9th GTI EXPO, to be held on Dancing Concert Hall in Wonju City, Gangwon Province, will be on-line event.
It is because the spread of corona virus and its mutations are expected to take toll, making it hard to hold the event offline.
The organizing committee believed that it has accumulated know-how in digital studios and others, and concentrating through EXPO platform integrated with metaverse will be more effective.
Just as it achieved KRW 5.3 billion in sales through the 8th GTI EXPO, which was also held online, it hopes to continue last year's success.
To this end, the EXPO will advance the online platform of 'All year round EXPO' , transcending space and time, and introduce virtual exhibition hall by integrating advantages of metaverse.
For business meeting, the EXPO will introduce AI interpretation/translation for the first time in Korea, differentiated from existing online video conference system.
It will invite about 300 domestic and international buyers online, pushing for 1:1 non face-to-face export consultation with companies in the Province.
It will also invite about 30 promising MDs in Korea, coordinating sales consultation for products manufactured by SMEs in the Province, providing SMEs with opportunities to have their products in large distributors like department stores.
It will run various programs to target both exports and domestic sales through multifaceted promotions such as global digital studio and EXPO studio and on foreign markets.
The provincial official said "By developing a platform that combines metarverse and AI interpretation and translation system, we will make successful online EXPO that maximizes sales of companies in the Province."
jlee@yna.co.kr
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Source: Yonhap News (August 4, 2021)
** This article was translated from Korean.