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Chuncheon's incentives to attract group tourists proven to be effective
The incentive program for attracting group tourists, implemented by Chuncheon-si in Gangwon State, has proven to be effective.
According to the city on September 10th, this program has attracted 3,714 domestic and international tourists this year.
This represents an 88% increase compared to the same period last year (1,972 tourists).
Notably, the number of foreign tourists (1,225) increased by 251% compared to 349 tourists in the same period last year.
The group tourism incentive program is a system where the city provides financial support to travel agencies that attract group tourists visiting Chuncheon, encouraging them to spend on local accommodations, food, and experiences.
The support is provided based on factors such as the type of tourist (domestic, foreign, school trips, vulnerable groups) and whether accommodation is used.
The city allocated KRW 100 million in funding for this program. However, it has been analyzed that the program generated five times greater consumption in local accommodations and restaurants than the funding.
A city official stated, "We will strengthen our stay-oriented tourism policy to enhance the regional economic impact and create tourism infrastructure that satisfies both citizens and tourists."
hak@yna.co.kr
Source Text
** This article was translated from Korean.
Date
2025.09.12
Views
280
According to Yonhap News,
The incentive program for attracting group tourists, implemented by Chuncheon-si in Gangwon State, has proven to be effective.
According to the city on September 10th, this program has attracted 3,714 domestic and international tourists this year.
This represents an 88% increase compared to the same period last year (1,972 tourists).
Notably, the number of foreign tourists (1,225) increased by 251% compared to 349 tourists in the same period last year.
The group tourism incentive program is a system where the city provides financial support to travel agencies that attract group tourists visiting Chuncheon, encouraging them to spend on local accommodations, food, and experiences.
The support is provided based on factors such as the type of tourist (domestic, foreign, school trips, vulnerable groups) and whether accommodation is used.
The city allocated KRW 100 million in funding for this program. However, it has been analyzed that the program generated five times greater consumption in local accommodations and restaurants than the funding.
A city official stated, "We will strengthen our stay-oriented tourism policy to enhance the regional economic impact and create tourism infrastructure that satisfies both citizens and tourists."
hak@yna.co.kr
Source Text
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Source: Yonhap News (September 10, 2025)
** This article was translated from Korean.