Invest KOREA

Korea attends 'the 22th China International Fair' as a guest of honor nation from Sept. 8
The biggest exhibition on record......Korea's Industry, investment climate and Busan Expo to be promoted

KOTRA (President & CEO Yu Jeoung-yeol) launches a Korea promotion Hall to join the 22th China International Fair for Investment and Trade (CIFIT) held in Xiamen, Fujian Province in China for four days starting from Sep. 4.

The CIFIT is China's largest investment fair where roughly 90 countries participate to promote the investment climate of individual countries and discuss the investment cooperation. Marking the 30th anniversary of the establishment of the diplomatic relations with China, South Korea was invited as a guest of honor nation to the CIFIT and formed the promotion hall of 420 square meters, the biggest for the longest. The Korea Promotion Hall consists of various sections including the country and municipality investment promotion zone, Busan Expo promotion zone, and Korean product promotion zone. And the hall is expected to serve as a bridge to expand the Korea-China trade and investment.

The finest part of the Korea Promotion hall is the investment promotion zone. Korea's 22 municipalities and free economic zones partnered to promote region-specific investment strengths, promising industries, as well as investment support systems. Furthermore, investors can virtually experience where the free economic zones are located and see Korea from a multi-faceted perspectives.

Notably, the Busan Expo promotion zone will be set up to publicize Busan, the candidate city for the 2030 World Expo. The promotion will be coupled with strengths of Korea and Busan , thereby giving an impression that Busan is suitable for holding the Expo to high levels from the Chinese government and enterprises. In the mean time, the Korean Product Promotion Zone will display products from around 50 commodity companies in parallel with online promotion using the Chinese chatting app WeChat, focusing the attention of Chinese buyers and consumers.

Jang Sang-hyun, commissioner of the KOTRA's Invest KOREA said, "For Korea to participate as a guest of honor nation in the CIFIT will be a great opportunity to expand cooperation in bilateral trade and investment," adding, "Marking the 30th anniversary of the establishment of diplomatic relations between the two, we will step up our cooperation with Chinese government and add fresh fuel to the trade-investment vitalization."



Source : Invest KOREA (2022.09.08.)