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S. Korean Li-ion Battery Manufacturers Outperform Japanese Companies
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South Korean lithium-ion (Li-ion) battery manufacturers surpassed their Japanese counterparts in terms of global market share for the first time last year. Li-ion batteries are equipped in IT products such as laptops and mobile phones, and Korean and Japanese companies dominate 74 percent of the global Li-ion battery market.

Korea’s Samsung SDI and LG Chem took a 39 percent share in the global Li-ion battery market last year and exceeded the combined market share of Japanese manufacturers on a yearly basis for the first time, according to a report of Japanese market researcher Techno Systems Research Monday. The two Korean companies’ combined market share was higher than that of their Japanese counterparts, Panasonic, Sony, and Hitachi, by four percentage points.

“Korean battery manufacturers’ business performance outstripped that of Japanese companies as they secured price competitiveness thanks to the weak Korean won,” Techno Systems Research explained. “In addition, Japanese companies faced a considerable challenge in procuring components after the nation was hard hit by the Great East Japan Earthquake”.

By individual company, Korean companies clinched prominent growth last year. Samsung SDI took a 23 percent share in the global market, up three percentage points from the previous year. LG Chem’s market share gained two percentage points to 16 percent. The two Korean battery makers expanded their market share by importing raw materials from China to reduce manufacturing costs.

Meanwhile, Japanese battery manufacturers’ market shares have been in gradual decline as aggressive business strategies employed by Korean rivals put them on the defensive.

Panasonic, the number one Li-ion battery manufacturer, accounted for 24 percent of the global Li-ion battery sales last year, down two percentage points from the previous year. Sony took an eight percent share in the global market, down three percentage points. The combined share of three Japanese Li-ion battery manufacturers in the global market hovered above the 50 percent mark three years ago when the research started.

Source Text


Source: MK Business News (Mar. 5, 2012)

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